Photo by Nina Deschères on Unsplash
It’s baffling how IG manages to keep serving me ads for Colostrum. A natural substance our bodies produce—packaged and marketed by companies like Armra. The discomfort stems from witnessing a vital part of motherhood, something intimate and crucial for newborns, repackaged as a commodity.
This essential substance, colostrum, isn’t just any liquid; it’s the initial nourishment a newborn receives. Produced by mothers before breast milk, it’s a precious elixir filled with antibodies and vital nutrients. The first gift we offer our babies. To witness it commercialized and priced at $109.99 feels out of sync with its natural essence.
The association of influencers promoting this product further exacerbates the dissonance. While they might have genuine intentions, it’s unsettling to see something inherently natural commodified for profit. It’s as if the raw beauty of motherhood’s beginning stages has been packaged into a glitzy bottle for mass consumption.
As a recent creator of colostrum for my sweet baby, this commercialization hits close to home. It’s a reminder of the extraordinary process my body underwent, producing this precious substance, purely for the well-being of my child. Seeing it commercialized at a hefty price feels discordant with the sanctity and innate value of this natural gift.
The discomfort isn’t just about the product itself, but the broader narrative it represents—how something as natural and vital as colostrum can be repackaged and sold back to us. It’s a reminder of the blurred lines between commercial interests and the sanctity of natural processes, leaving a disquieting feeling about the commercialization of something so inherently human and precious.
The annoyance doesn’t necessarily mean a hard pass. Despite the frustration, the allure of trying it might still linger at the back of my mind. There’s an internal conflict of acknowledging the commercialization while also grappling with the possibility of giving in to curiosity, all while holding onto the essence of what it truly represents.